Are there any recommended books other than regular Master of Mass Communication books to read?

<p>Hi yes, here are some interesting Mass Communication books apart from the regular syllabus that will help you gain extra knowledge about the field:</p><ul><li>Propaganda and the Public Mind <em>by Noam Chomsky.</em></li><li>Breakthrough Advertising<em> by Eugene M. Schwartz.</em></li><li>Morale: First Line of Defense? <em>by Edward L. Bernays.</em></li><li>Crystallizing Public Opinion<em> by Edward L. Bernays.</em></li><li>Dynamics of Mass Communication Theory and Practice <em>by Uma Narula.</em></li><li>Understanding Media: The Extensions of Man<em> by Marshall McLuhan.</em></li></ul>

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