Can someone suggest me the authors of books of "Business Policy & Strategic Mgt.", "Business legislation.", Advertising Mgt, Sales Mgt,.?
i want to know the authors, where the contents are easy to understand....not like philip kotler...i want to know about indian writers with easy english...
Asked by bhupinder singh raina
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3 Answers
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use scribd.com
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Dear pritam,
i would like to suggest u an Indian author "michael vaz'" book on "Business policy and strategic" management its good and used simple language and as u mentioned very easy to understand.
Hope it ll benefit u,
wish u da best,
Arun -
Hi Pritam,
Although, it would be difficult to give you the Indian substitute for all the books, however, for Business Policy & Strategic Management you can refer to Azhar Kozami.
I would suggest you to contact your peer group or the faculty members of the Institute from where you are doing your Management programme, as they would be the best help on this.
Hope this will be of help. Feel free to put up more queries In case your query is resolved please close this question by choosing it as a “best answer” or pressing the “thumbs up” icon.
Thanks,
Pooja
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