Can you tell me about business analytics?

Master of Business analytics is the practice of iterative, methodical exploration of an organisation's data, with an emphasis on statistical analysis. Business analytics is used by companies committed to data-driven decision-making. This course designed to appeal to a wide span of disciplines. The traditional IT/IS fields have evolved with the rapid deployment of ERP suites that now encompass all functions in large organizations. Market Basket Analysis finds association rules within transaction-based data. It has been used to identify the purchase patterns of the High - Volume Consumer. Analyzing the data collected on this type of customer has allowed companies to predict future buying trends and forecast supply demands. In other Word, Business analytics refers to all the techniques that are used by an organisation to measure performance. Business analytics is made up of statistical methods that can be applied to a specific project, process or product. Business analytics can also be used to evaluate an entire company. Business analytics are performed in order to identify weaknesses in existing processes and highlight meaningful data that will help an organisation prepare for future growth and challenges.

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Business analytics is one of the most trending topics currently and has a good starting package also, so go for it.

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