How do I shortlist universities in USA to do my Masters program?

There are numerous strategies to do so, but before going to that, I'll assume that you are sure on what you are planning to study at college. I believe you have decided that you are planning to study say engineering (MS) or data analytics or MBA etc. Once that is sorted, then you can either directly

First, make sure you are interested in studying, then choose the appropriate specialization. Next, check all the entry requirements like IELTS, work experience, check the location of the university to find a part-time job nearby, and also check the fees and ranking for the college.