How does the program, BA Corporate Communication at IILM University, Gurugram address data-driven communication and digital media skills?

The programme aims to develop skills such as analytical thinking, leadership abilities, problem-solving skills, and decision-making capabilities. It also focuses on helping students understand the global, ethical, and economic dimensions of business management.

Yes!

The MBA students at IILM University, Gurugram have to complete a dissertation or capstone project, where they conduct research on a business problem in order to strengthen analytical and problem-solving skills.

The MBA programme at IILM University is a two-year full-time postgraduate degree divided into four semesters. The first year focuses on foundational and core business subjects, while the second year allows students to pursue career tracks and specialised courses along with projects and internships.

Specialization projects may include:

• Identifying a real-world business issue

• Conducting structured analysis

• Applying discipline-specific frameworks

• Presenting actionable recommendations

Evaluation includes written submission and presentation, reinforcing both analytical and communication competencies.

The programme does generally allow flexibility through elective selection in later semesters. Students may choose subjects aligned with career goals, enabling partial customization within the institutional academic framework. However, foundational courses remain mandatory.