How is the course curriculum of MBA Marketing at Amity Global Business School Bhubaneswar?

<p>The MBA Marketing programme at Amity Global Business School (AGBS) Bhubaneswar is designed to equip students with the skills to make strategic business decisions in a competitive market. The curriculum includes:</p><ul><li>Core courses: Business Research Methods, Consumer Behavior, Financial Management, Human Resource Management, Legal Aspects of Business, and Operations Management.</li><li>Specialization electives: Direct Marketing, Marketing of Services, and Principles of Retailing.</li><li>Optional SAP courses: Country Report, Managing Cultures and Trends, and Management of Commercial Research.</li></ul>

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