I have done PGDM in Marketing/IB.Can you suggest me what should i opt for my Ph.D subject which will have better scope for me as a lecturer.

Dear Mamta, you should have re-framed your question as "Which subject will be more suitable according to my education and work profile?" Nevertheless, you need to tell your graduation subjects as well. As far as career as lecturer is concerned, obviously you are referring to a B-school. In that rega

If you are aiming at becoming a lecturer a PH.D is not mandatory though preferable. But if you are looking at making your career in Academics you should look at PH.D which is mandatory if you want to rise up the ladder.