I want to pursue BBA. Should I go for general MBA or pursue IB?

Hi, International business is better than general as it will give you better exposure and you can pursue master's in the same to work in the MNCs later.

If you are planning to study upto MBA, then generic BBA followed by MBA with specialisation of choice is an excellent option. If you are planning to study upto BBA, then BBA IB can be good option.