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Is BBA in Marketing different from a general BBA?

0 1 View | Posted a month ago
Asked by Mohit Mishra

  • 1 Answer

  • S

    Answered by

    Shruti Shukla | Contributor-Level 7

    a month ago

    Yes! A general BBA covers all areas  like HR, Operations, Finance, Marketing while BBA in Marketing dives deep into marketing specific topics such as advertising, digital promotions, and consumer insights, and it also teaches core management concepts. If you are clear about building a career in marketing & sales, this specialisation gives you an edge.

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