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Among all the students, VELS School of Management Studies and Commerce is offering a BBA in Digital Marketing popularly these days. The curriculum is designed in such a way to equip the students conveniently with all the essential digital marketing skills, taking advantage of a curriculum that responds to the industry's demand. Positive feedback has been received by the college regarding its infrastructure, faculties, and placement opportunities. In fact, various students are being placed through internships and job placements in companies like Flipkart and other banks. The BBA program tuition fee is also not very high, ranging from Rs 86,000 to Rs 1,42,000 for the whole course. However, it does not need to be enlisted as one of the prominent institutions in Chennai. But VELS provides a good platform for students who wish to pursue their careers in digital marketing.

VELS School of Management Studies and Commerce offers a range of undergraduate and postgraduate courses. Here are the main programs:

Undergraduate Programs:

1. BBA (Bachelor of Business Administration) - Various specializations like General, Marketing, HR, Finance, etc.
2. B.Com (Bachelor of Commerce) - Specializations such as General, Accounting, Taxation, and others.
3. B.A. Economics - Focuses on economics theory, statistics, and analysis.

Postgraduate Programs:

1. MBA (Master of Business Administration) - Specializations in HR, Marketing, Finance, Systems, and more.
2. MBA in Business Analytics - In collaboration with IBM.
3. MBA in Shipping & Logistics Management - In association with CII.
4. MBA in Innovation, Entrepreneurship, and Venture Development.
5. M.Com (Master of Commerce) - Specializations like Accounting, Finance, etc.
6. M.A. Economics.

The average salary for MBA graduates from VELS School of Management Studies and Commerce typically ranges from 4 to 6 Lacs per annum, depending on factors such as the specialization, industry, and individual skills. Graduates who specialize in areas like Marketing, Finance, or Business Analytics, and those who secure positions in top-tier companies, may see higher salaries. Placements are often supported by the institution's strong corporate ties, with some students also securing roles with global firms or in niche sectors that offer competitive compensation. However, salary expectations may vary widely based on experience and job role.

The MBA programme at VELS School of Management Studies and Commerce is considered top due to its industry-focused curriculum, offering specializations like HR, Marketing, Finance, Business Analytics, and Aviation Management. The programme also features collaborations with industry leaders like CII and IBM, providing students with practical insights and certifications. Experienced faculty, a mix of academic expertise and industry experience, enhances the learning experience. Additionally, VELS has strong industry connections, ensuring excellent placement opportunities. The programme emphasizes skill development in leadership, critical thinking, and problem-solving, preparing graduates for successful careers in management.

The fees in INR of different courses offered at VELS School of Commerce and Management Studies for the 2025-2026 session are as below:

The cost of the MBA course is 76,000 per semester and the BBA course is 25,000 per semester, making it a total of 45,500. For the specialised courses of BBA, say Digital Marketing, the amount is 30,000 for every semester (totaling 53,500), and for Sports Management, 45,000 for every semester (making a total of 51,000). The fee for the B.Com (Corporate Secretaryship) course also comes at a rate of 25,000 for every semester, amounting to 45,500. There may be other charges for the materials or even for boarding.

Admission to VELS School of Management Studies and Commerce is relatively accessible but depends on the program. For undergraduate courses, a good academic record and meeting basic eligibility criteria are usually enough. For postgraduate programs like MBA, eligibility typically requires a relevant undergraduate degree, and some courses may require entrance exams like CAT, MAT, or university-specific tests. The process involves submitting an online application, academic transcripts, and sometimes an interview. While not as competitive as top-tier institutions, more popular programs may have higher competition. It's best to check the official website for detailed requirements and deadlines.

VELS School of Management Studies and Commerce (VSM) has a decent placement record, with its dedicated placement cell offering opportunities in industries like IT, banking, retail, and manufacturing. For the 2022-2023 academic year, the overall placement percentage for the university stood at 94%, with many students securing jobs in top companies. Some notable recruiters include HDFC Bank, Amazon, Cognizant, Wipro, and Infosys. The university also provides pre-placement training, including soft skills development, aptitude tests, and mock interviews to enhance student employability. Though placements may not be as competitive as top-tier institutions, they are still strong overall.

VELS School of Management Studies and Commerce (VSM) offers a solid education with diverse programs in management and commerce, backed by qualified faculty and industry exposure. It has good infrastructure, a placement cell, and opportunities for internships and projects. However, its focus is more on a broad academic spectrum.

Sai Ram Institute of Management Studies (SIMS) is more focused on MBA programs, offering strong industry connections and good placement records in sectors like IT, banking, and consulting. While SIMS has a more specialised focus on management, VELS provides a wider array of academic opportunities but with comparatively lesser placement focus on management fields.

VELS School of Engineering does not offer a 100% scholarship for the M.Tech program. However, the institution offers various merit-based scholarships to the students on the basis of entrance exam ranks as well as the performance of the students in the program. For instance, entrance examination toppers can get 100% of the of the fee waived off from the tuition fees in the first year of their study. A rank between 4 and 10 can also enjoy 75% fee slashing. Even more reduction is available for the rank lower down. The qualification examination 1st division holders may get slashing of fee between 10% and 50%. Thus, although there are more than enough scholarships given, a full scholarship is granted only to high achievers in limited areas.