RELUCTANCE TO MARKETING JOBS

WHY ARE STUDENTS FROM MARKETING AND FINANCE (OR FINANCE AND MARKETING ) RELUCTANT TO TAKE UP MARKETING IN FINANCIAL SERVICE INDUSTRY ?

0 260 Views | Posted 2011-10-05 15:51:14
Started by zen insurance

  • 2 Comments

  • Shiksha Ask & Answer

    Commented by

    Gautam Joshi | Contributor-Level 9

    2011-10-06 09:48:39
    According to me the major reason for this is that students perceive finance as a field that will give them a sitting job or operational job. They expect the same from their degree. But marketing is a field of struggle and hard work which actually is not expected by them.
  • P

    Commented by

    Pooja Kohli | Guide-Level 11

    2011-10-05 21:58:10
    Zen,
    such things can not be generalized.there can be different reasons for different people to choose a particular field.

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