RELUCTANCE TO MARKETING JOBS
WHY ARE STUDENTS FROM MARKETING AND FINANCE (OR FINANCE AND MARKETING ) RELUCTANT TO TAKE UP MARKETING IN FINANCIAL SERVICE INDUSTRY ?
286 Views|Posted 2011-10-05 15:51:14
Started by Zen Insurance
2 Comments

Commented by
2011-10-06 09:48:39
According to me the major reason for this is that students perceive finance as a field that will give them a sitting job or operational job. They expect the same from their degree. But marketing is a field of struggle and hard work which actually is not expected by them.

Commented by
2011-10-05 21:58:10
Zen,
such things can not be generalized...there can be different reasons for different people to choose a particular field....
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