tel me scope of marketing

Marketing is the most popular of all the specialisations. It is needed in every sphere. It is the central function in most organisations while the others like HR, etc are just support functions. Most people carry a perception that Marketing is only equal to Sales. Even I had the same idea, but when

Marketing is regarded as the most important element in the growth of any company. Therefore, a career in marketing can be very challenging and rewarding at the same time. While some companies offer the job of marketing after graduation in any stream, with an MBA, B.Com or M.Com, it becomes much easi