What are the core electives in an MBA in marketing at IILM University, Gurugram?

Skill development is embedded within the curriculum through the following:

• Practical modules
• Industry-relevant tools
• Communication training
• Analytical coursework
• Guest Lectures
• Industry Interactions 
• Workshops

Rather than offering skills as just isolated certifications, the university integrates them w

The academic progression model at the University follows a structured pathway:

• Foundation-level courses in early semesters

• Intermediate application-based courses in middle semesters

• Advanced specialisation and research-oriented components in final semesters

This ensures systematic intellectual developme

IILM University Gurugram follows an Outcome-Based Education (OBE) framework wherein each programme and course is mapped to clearly defined learning outcomes.

These outcomes specify the knowledge, skills, and competencies students are expected to acquire by the end of a course or programme.

Assessmen

Curricula are reviewed periodically by academic committees that include internal faculty and external academic or industry experts. This ensures alignment with:

• Contemporary academic research

• Industry developments

• National and global educational standards

Revisions are made to incorporate emerging subje

The university aligns its programmes with global academic practices by incorporating:

• Outcome-based education (OBE) frameworks

• International case studies and readings

• Global perspectives within course content

• Academic collaborations and exposure opportunities

This alignment enhances academic mobility and