What are the different between BBA and BBM?
Asked by prithviraj Singh
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2 Answers
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Hello Prithviraj,
Business Administration and Business Management, both have their base in commerce and are management oriented courses which have acquired prominence with the rapid growth of industrialisation. It was this industrialisation which led to the development of a scientific approach towards business. Though the nomenclature of BBA (Bachelor of Business Administration) and BBM (Bachelor of Business Management) differs, both are professional courses, taught over a span of three years and are essentially the same, in terms of curriculum and core content. The core components include Human Resource Management, Marketing, Organiza...more
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