What are the elective subjects taught in the Marketing Management specialization of MBA at RCSS Kerala?

<p>RCSS Kerala MBA is offered in seven specialisations. Students can choose their preferred specialisation in the second year of the programme. Each specialisation has a list of elective subjects. One of the available specialisations is Marketing Management. The elective subjects included in the RCSS Kerala curriculum for MBA in Marketing Management are as follows:</p><ul><li><span lang="EN-US">Agri-Business and Rural Marketing</span></li><li><span lang="EN-US">Consumer Behaviour</span></li><li><span lang="EN-US">Advanced Research in Marketing</span></li><li><span lang="EN-US">Product and Brand Management</span></li><li><span lang="EN-US">Sales and Distribution Management</span></li><li><span lang="EN-US">Services Marketing</span></li><li><span lang="EN-US">Digital Marketing and Social Media</span></li><li><span lang="EN-US">Integrated Marketing Communication</span></li><li><span lang="EN-US">Business to Business Marketing</span></li><li><span lang="EN-US">Retail Business Management</span></li></ul>

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