What are the electives offered in the IIM Trichy PGPM course?
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1 Answer
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The candidates can select the desired electives from the second year of the MBA programme. Some of the offered majors are economy and public policy, general management, marketing, strategy, etc. Moreover, there are further subjects related to these majors in the course curriculum. For example, the topics covered in the IIM Trichy MBA general management elective are:
- Business to business marketing
- Digital marketing
- Pricing strategy
- Promotion strategy
- Customer experience planning and execution, etc.
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