Rural management is the study of planning, organising, directing, and controlling of rural area, co-operatives, agribusiness and allied fields. It merges the knowledge of management studies and applying it in the rural context.
Most of the courses are designed in such a way that the concepts taught in the class is applied in the real life through training in the rural areas through case-studies and interaction with the rural people The MBA (Rural Management) programme is unique in the sense that in addition to traditional management courses such as Project Management, Accounting, Quantitative Techniques, Managerial Analysis and Communication, Finance, Marketing Management, many specialised courses focusing on management of rural sector are offered. Agribusiness Management, Rural Production and Livelihoods, Rural Finance and Commercial Banking, Natural Resources Management and Climate Change, Rural Marketing, CSR Management, Micro Finance, ICTs for Development, Innovation in Rural Development and Enterprises, Policy and Programme Interventions in Rural Development are some of the courses especially focusing on the rural sector.
Anyone who completes MBA (rural management) has the advantage of having career opportunities in any general management area. MBA in rural development: syllabus and course description- A year-wise breakup of the courses syllabus is tabulated below. Semester II: Essentials of Management Financial Management Quantitative Methods in Business Research Methodology Human Resource Management-Commerce Managerial Economics Indian Financial System Computer Applications & MIS Management of NGOs & Action Research Rural Society and Institutions Rural Development: Concepts, Models and Programmes Management of Social Empowerment Management of Sustainable Agriculture Financial & Managerial Accounting Rural Markets and Marketing Management Semester III and Semester IV: Business Laws Organizational Effectiveness & Change Environment and Natural Resource Management Strategies for Sustainable Rural Development Energy Requirement in Agriculture & its Management Industry and Agri-Business Management of Animal Husbandry, Dairying & Aquaculture Rural Infrastructure Watershed Management High Tech Horticulture Global Business Environment & Rural Development Precisions Farming
