What is Social Media Marketing?

<p>Any promotion of products or services or brand communication on social networks, including Instagram, X aka Twitter, Facebook, LinkedIn, and YouTube, is social media marketing also known as SMM.&nbsp;</p><p>Businesses use social media platforms to grow followers, interact in real-time, post engaging content, monitor and respond to brand mentions or feedback and analyse marketing efforts.&nbsp;</p><p>Social media marketing is a very important part of digital marketing. For &lt;a href="https://www.shiksha.com/online-courses/articles/b2b-and-b2c/"&gt;B2B and B2C &lt;/a&gt;companies not having a social media account is no longer optional. It increases brand awareness, improves customer relationships, drives website traffic, and converts leads.&nbsp;</p><p>Hope this helps!</p>

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