What is the ASCI in Media Law?
Asked by Jiya Singh
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1 Answer
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ASCI stands for Advertising Standards Council of India, which is responsible to ensure that advertisements conform to its Code for Self-Regulation. It aslo requires advertisements to be legal, decent, honest and truthful, and not hazardous or harmful, while observing fairness in competition.
in simple words, ASCI plays an important role in ensuring that advertising in India is responsible and adheres to ethical standards.
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