What is the benefit to pursue MBA in marketing if a student wants to build his career in advertising industry? What is its scope?

I am a second year student of BMS in marketing.

54 Views|Posted 9 years ago

Asked by Virendra Bhatu

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Answered by

Chetna S | Scholar-Level 17

9 years ago

Hi Marketing is all about selling ideas, things, concepts, projects, proposals etc and it requires certain skills like negotiating , convincing, projecting. In advertising, you actually do all these through a medium which is audiovisual. An advert is made on the basis of research and inputs by marke