What is the difference between MBA marketing and MBA retail management if done from IIBM Institute?
Asked by surbhi singh
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3 Answers
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Hi,
MBA in marketing prepares students to make career as business leaders in the field of marketing, sales and advertising. MBA in marketing covers every aspect of sales, branding, finance, advertisement, etc. There are excellent career opportunities for those who have completed their Masters degree in marketing management. I also have done MBA in marketing from IIBM Institute and now I am working as a marketing manager in DBS Bank Ltd. -
MBA in Marketing prepares students to make career as business leaders in the field of marketing, sales and advertising. MBA in Marketing covers every aspect of sales, branding, finance, advertisement, etc. There are excellent career opportunities for those who have completed their Masters degree in Marketing Management. I also have done MBA in Marketing from IIBM Institute and now working as Marketing Manager in DBS Bank Ltd.
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Marketing is a huge topic. It consists of market analysis and product development and sales. Analyzing customer needs and satisfying it through product or service at right time, right place at the right price. In Marketing, the subjects you will learn the concepts of marketing, marketing strategy and product development, promotion, customer satisfaction, market needs, market demand and supply, etc. On the other hand, retail management consists of management of the retail business. It consists of study like stock management, customer management, financial management of a retail business.
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