What is the qualification required to become a brand manager?

Hi Shobha, Most colleges and universities offer bachelor’s degree programs in marketing or in business with a concentration in marketing. However, brand managers are not required to have a specific degree or academic background. On the other hand, they’re expected to have expert knowledge about marketing and related subjects (advertising, market research, consumer behavior, marketing analytics) culled from years of hands-on experience in the industry and in the marketing field. Hope it helps. Please feel free to revert. Click on the thumbs up if you found this useful. Wish You Luck!

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