What is the scope of digital marketing in future?

I am a graduate student and I have 6-7 years management experience. What should I pursue?

166 Views|Posted 9 years ago

Asked by Bhushan Mhatre

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Srushti Patel | Contributor-Level 7

9 years ago

Digital marketing - or, marketing in general - will soon represent a convergence of ideation, relationship management, data analytics, and technology. It's become much more difficult to dupe the informed consumer (whether B2C or B2B), so credibility and integrity are becoming increasingly important