What makes MBA (CM) curriculum at SIMC Pune unique?

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    Vishakha | Contributor-Level 10

    2 weeks ago

    MBA programme has been created taking into account the requirements of the Media & Communication industry, in terms of knowledge, skills and attitude, at the entry level as well as during the initial progression (within agencies or a media houses). Seven specialisation subjects are covered over three terms accounting for 18 credits out of a total of 100 credit in the programme.
    In order to provide a holistic understanding of the roles & the business context, each term additionally has courses in five specific areas. These include:

    • Business Perspective
    • Marketing & Branding
    • Creativity & Innovation
    • Research
    • Social Sciences
    ...more

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