Which are the best colleges to pursue brand management?
Asked by manisha dupal
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1 Answer
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Hi,
Brand management is the analysis and planning on how that brand is perceived in the market. It can also be defined as the study of the various brands and their associated marketing strategies. Consequently, a brand manager is accountable for identifying a brand that matches with the taste of the customers. Basis the marketing strategies that are decided by the managers, a brand is established in the market.
With the change and advancement in the field of technology, branding these days is done via new media which comprise social networking sites and blogs. This is also known as e-branding.
Some of the top colleges offering Brand Manag...more
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