Which are the popular books for Advertising & Public Relations?
4 Views|Posted a year ago
Asked by Mohit Datta
1 Answer
I
Answered by
a year ago
Here are some recommended books for MA in Advertising & Public Relations students they can read along with their regular syllabus:
- Crystallizing Public Opinion by Edward Bernays.
- Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising by Ryan Holiday.
- Primer of Public Relation
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