Which has a better scope and why: advertising management or radio jockeying?
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2 Answers
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Advertising management has a better scope as the advent of radio is not very long. The radio industry is declining day by day in various parts of the world (recently being shut down in Norway). On the other hand, no new ventures are coming up in the radio industry. On the other hand, advertising has the scope as long as there are markets. On the other hand, due to the expanding markets, this sector is poised to grow.
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Advertising management definitely. Radio is a dying medium now, controlled mostly by the government. It is no longer a medium for infotainment. Advertising management on the other hand is the future and hence has ample of opportunities and also the prospect of branching out to other fields in the future.
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