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Design

What makes a great logo design?

Logo design effects the brand image to a great extent. Lets discuss how to make an effective logo design?

38 Followers | 2.4k Views | Posted 2015-09-29 15:36:21

Started by Paras Singh

31 Comments
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Commented by

Somanath Sahoo ASSISTANT PROFESSOR IN JOURNALISM AND MASS COMM | Contributor-Level 9

7 years ago

Basic research on the theme is very important to begin the logo designing. After the research it is necessary to work on the lines. Then comes color and image.

1 Upvote 0 Downvotes

Commented by

Sarah Jain

7 years ago

A great logo has following features:
1. It should be catchy.
2. Unique
3. Reflecting the product or company for which you are making the logo.
4. Simple.
5. Have a clear message behind it.

0 Upvotes 0 Downvotes

Commented by

Kirti Vishwakarma Bibliophile | Contributor-Level 10

7 years ago

A great logo design can be easily made with the following keys in mind:
(I) A Cleverly executed unique idea
(ii) Understanding the brand's requirement
(iii) Easy and flexible
(iv) Using visual double entendre
(v) Keeping the wonders of colour in mind.
(vi) Considering the proportion and symmetry well.
(vii) Customized design without any cliche
(vi) Referring online sites- Logo Store, Logomaker, and LogoYes

2 Upvotes 0 Downvotes

Commented by

Nandhini Balu

8 years ago

A logo can be said great when it has creativity on one hand and can be easily understandable by everyone on the other hand. The main purpose of the logo is to communicate the purpose of the product and therefore, utmost care should be taken while designing a company's logo.
The other aspect to be considered while designing a logo is:
It should contain a minimum number of colours which makes it very handy to print. Lesser the colour count better the clarity.

4 Upvotes 0 Downvotes

Commented by

vishal Jaiswal Be your best friend.. 18+ | Contributor-Level 6

9 years ago

a logo should be unique and distinctive as it helps in product identification it may also appear as suggestive which will further help in its advertising

0 Upvotes 0 Downvotes

Commented by

akshay kulthe Searching for something different.. | Contributor-Level 6

9 years ago

It should be unique and creative. so that everyone will want to know the concept behind it.

1 Upvote 0 Downvotes

Commented by

Prachi Sharma

2015-09-29 16:27:36

A logo should be designed keeping in mind the following points :
1. Should grab attention
2. Trigger the appropriate emotional response
3. Express multiple meanings
4. Should be memorable

31 Upvotes 0 Downvotes

Commented by

Mini Messey | Contributor-Level 7

2015-09-29 15:49:37

I think the most important thing that should be kept in mind while designing a logo is that it should connect with the target audience because, if the company logo is not able to connect with the consumer, the brand will loose its identity over a period of time.

1 Upvote 1 Downvote

Commented by

Sakshi Goyal

2015-09-29 15:42:50

The main thing that should be kept in mind while designing any modern logo is simplicity. Bling, bling logos and design are now outdated. The world is moving towards simpler design.

0 Upvotes 0 Downvotes

Commented by

shruti sharma

2015-09-29 15:39:46

HI ALL,
In order to make an effective logo, here are the most basic and foundational things to consider:
Uniqueness
Ease of Scaling
Comprehensibility
Memorable
Aesthetic appeal
Industry relevance
If you can successfully develop a logo adhering to these principles, your logo will do an exceptional job of shaping your business now and for many years to come.