Which is better - MBA in Digital Marketing or MBA in Marketing?

<p>MBA in Digital Marketing is primarily centered on digital marketing strategies, which include social media marketing, search engine optimization (SEO), content marketing, email marketing, and data analytics.</p><p>A traditional&nbsp;&lt;a href="https://www.shiksha.com/mba-in-sales-marketing-chp"&gt;MBA in Marketing&lt;/a&gt;&nbsp;covers a wide range of marketing topics, including product marketing, market research, consumer behavior, branding, and strategy.</p><p>Candidates can check the table below to see the comparison between the two.</p><table width="100%"><tbody><tr><th width="33%"><p>Particulars</p></th><th width="66%"><p>MBA in Digital Marketing</p></th><th><p>MBA in Marketing</p></th></tr><tr><td width="33%"><p>Degree Name</p></td><td width="66%"><p>MBA in Digital Marketing</p></td><td><p>MBA Sales and Marketing</p></td></tr><tr><td width="33%"><p>Degree Type</p></td><td width="66%"><p>Postgraduate</p></td><td><p>Postgraduation</p></td></tr><tr><td width="33%"><p>Course duration</p></td><td width="66%"><p>2 years</p></td><td><p>2 years</p></td></tr><tr><td width="33%"><p>Education modes</p></td><td width="66%"><p>Full-time, part-time, online, and distance learning&nbsp;</p></td><td><p>Full-time, Part-time, Online, Distance</p></td></tr><tr><td width="33%">Entrance Exams</td><td>&lt;a href="https://www.shiksha.com/university/nmims-mumbai-52743"&gt;NMIMS, &nbsp;&lt;a href="https://www.shiksha.com/mba/cmat-exam"&gt;CMAT, &lt;/a&gt;&nbsp;&lt;a href="https://www.shiksha.com/college/symbiosis-institute-of-business-management-symbiosis-international-pune-lavale-village-3959"&gt;Symbiosis Entrance Test&lt;/a&gt;, &nbsp;&lt;a href="https://www.shiksha.com/mba/mah-cet-exam"&gt;MAH CET&lt;/a&gt;, &nbsp;etc.</td><td>CAT, MAT, XAT, CMAT, SNAP etc.</td></tr><tr><td width="33%"><p>Course Fees</p></td><td width="66%"><p>INR 1 Lacs to INR 15 Lacs and above</p></td><td><p>INR 3 to INR 25 Lakh</p></td></tr><tr><td width="33%"><p>Average Salary</p></td><td width="66%"><p>INR 8 LPA</p></td><td><p>INR 5 to INR 20 LPA</p></td></tr><tr><td width="33%"><p>Job Profiles</p></td><td width="66%"><p>Digital Marketing Manager, Social Media Manager, Paid Media Manager/Specialist, Content Writer, Campaign Manager and SEO Manager</p></td><td><p>Marketing Manager, Sales Manager, Head Of Digital Marketing, Market Research Analyst etc.</p></td></tr><tr><td><p>Top recruiters</p></td><td><p>Sweans Technologies, EZ Rankings IndeedSeo, Webmaxed, ThatWare LLP, etc.</p></td><td><p>ITC, &nbsp;Flipkart, &nbsp;Coca-Cola, Marico, &nbsp;Godrej, Nestle, etc.</p></td></tr><tr><td><p>Top Colleges</p></td><td><p>&lt;a href="https://www.shiksha.com/college/imt-ghaziabad-institute-of-management-technology-255"&gt;IMT Institute of Business Management&lt;/a&gt;, &nbsp;&lt;a href="https://www.shiksha.com/college/imt-ghaziabad-institute-of-management-technology-255"&gt;IMT Ghaziabad&lt;/a&gt;, &nbsp;&lt;a href="https://www.shiksha.com/university/lpu-lovely-professional-university-jalandhar-28499"&gt;Lovely Professional University&lt;/a&gt;, &nbsp;&lt;a href="https://www.shiksha.com/college/iim-bodh-gaya-indian-institute-of-management-49314" rel="noopener"&gt;IIM, Bodh Gaya&lt;/a&gt;&nbsp;etc.</p></td><td><p>&lt;a href="https://www.shiksha.com/college/iim-calcutta-indian-institute-of-management-joka-kolkata-20190"&gt;IIM Calcutta, &lt;/a&gt;&nbsp;&lt;a href="https://www.shiksha.com/college/imt-ghaziabad-institute-of-management-technology-255"&gt;IMT6 Lucknow, &lt;/a&gt;&nbsp;&lt;a href="https://www.shiksha.com/college/xlri-xavier-school-of-management-jamshedpur-28564"&gt;XLRI, &lt;/a&gt;&nbsp;&lt;a href="https://www.shiksha.com/university/nmims-mumbai-52743"&gt;NMIMS, &lt;/a&gt;&nbsp;&lt;a href="https://www.shiksha.com/college/symbiosis-institute-of-business-management-symbiosis-international-pune-lavale-village-3959"&gt;Symbiosis Institute of Business Management, &lt;/a&gt;&nbsp;etc.</p></td></tr></tbody></table>

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