Why return on investment in digital marketing is higher than traditional marketing?

94 Views|Posted 8 years ago
Asked by Nupur Agrawal
3 Answers
V
3 years ago
In my opinion, there are two key factors that contribute to Digital Marketing's higher return on investment compared to Traditional Marketing: When compared to more conventional forms of advertising, the low overhead of digital marketing is hard to beat. The internet is a global marketplace where ad

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Aanchal Jain
7 years ago
ROI in digital marketing is higher than traditional marketing due to following reasons:- 1. You can target a bigger audience, be native audience, niche or international audience targeting. 2. Demographic targeting is feasible based on the user behavior on the web. Thus marketers get a good chance t

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Y
8 years ago
Return on investment in digital marketing is higher because more people are relying on the web for information about businesses instead of on traditional newspaper ads, TV commercials and radio broadcasts. In US alone, over 70% consumers search products and/or services. In India, 35% of the total po

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