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At different stages of the selection process, Application Rating (AR) score of an applicant will be used. An applicant's AR score is the sum of the rating scores A', B' and C' (Tables 2-4) based on their percentage of marks obtained in the 10th standard, the 12th standard (depending upon the stream, viz. , Science', Commerce' and Arts & Humanities') and the Bachelor's degree programme (depending upon the discipline) respectively. For different streams/disciplines, the equivalent ARs are arrived at by using a (sort of) percentile equivalence of the score distributions using previous year's CAT data.
10th standard exam percentage rating point:
= 55 -1
55 and = 60- 2
60 and = 70-3
70 and = 80-5
80 and = 90-8
90-10
12th standard exam percentage rating score:
=55-1
55 and = 60-2
60 and = 70-3
70 and = 80 -5
80 and = 90 -8
90 -10.

Earning a doctorate in marketing will not only get you ahead in the league of top professionals but will also help you in getting the job of your dreams in marketing. It will give you an in depth exposure and will do wonders in terms of making you a true marketer. Such Doctorates can help you reach the positions of your dreams like deputy manager, chief marketing officer, or maybe even a lecturer, if that is what you want to do. There are various Universities that provide a Ph.D. in Marketing- Symbiosis International University
- GITAM University
- Amity University
- JNU
- Pune University
Also, Symbiosis Centre for Research and Innovation which comes under Symbiosis International Deemed University (SIDU) provides Ph.D. in management which covers a lot of topics including strategic management, pricing, product management, market research analysis, public relations and many other topics that form the core of marketing. You can find your supervisors from five Symbiosis Campuses: Pune, Nashik, Bengaluru, Hyderabad and Noida.

Hotel Management:
Let's say, I am a hotel manager. Every day, when I wake up my early schedule might look like this;
Take a tour of the property. Attend/coordinate meetings with the Holds. Review important documents & hotel performance data. Check key statistics like occupancy data, daily audit reports of the revenues, etc.
Returning important phone calls & reply to Emails. Assist in troubleshooting various inter-departmental issues as well any other general issues. Up to that point, am only dealing the hotels operations part by connecting the dots & making sure everything is working fine. That, in my opinion, is Hotel Management
Hospitality:
In the afternoon/ evening, I have to create some time to engage in meaningful conversations with hotels guest for a couple of hours. This is done with two key objectives;
-Getting direct feedback from customers.
-Adding a personal touch to the overall hotel services.
In addition to that, most of the time, while I am walking around the lobby and other public areas of the hotel, I have to interact with employees and guests. That friendly and generous interaction, and entertainment of guests, visitors, or employees is Hospitality.