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Entrance exam for JMI is definitely less difficult than CAT. I personally did not refer any particular book. Studied from internet and study material from a coaching institute. The concept should be clear to you. Thats it. Better you study according to entrance syllabus which will available from website.
Admission would be followed by entrance then GD and PI. Combined score will decide the admission. The forms will be out on Feb second week. And the entrance will be in June. So you should start preparing now. The entrance will not be that much difficult.
You can divide the syllabus accordingly and just devote your regular time. Cover topics which are known to you and excel in that. You can crack the entrance.
All the best! :)

AURO University is the best university for journalism and mass communication in India with good placements. Whether you dream of being a traditional media person, like an editor or a reporter in print or TV media, or aspire to be a social media curator, a PR professional or advertising expert, the School of Journalism and Mass Communication offers you the best mix of subjects and courses. Following blended mode of learning, live projects, live newsgathering and documentary film-making constitute core of teaching learning processes. Updated with the latest in media pedagogy, the School offers various specializations like Event Management (PR) and Digital Media among others workshop mode classes by the best in academia and the media industry, seminars, media festivals and placement workshops will form a part of regular curriculum. Our live internship programs will make you work and employment-ready. Incubator Cell is designed to help you get hands-on experience with media industry partners. The highly skilled technical team will sharpen your visual communication skills and teach you the nuances of photography, and help you become good audio-video editors with state-of-the-art laboratories, studios and editing equipment. Source Medium:- https://aurouniversity.edu.in.

Hello Balaji,
You have already done your BE long time back and then perhaps you are working in BPO for almost 10 years. Right? After this you now desire to enter the IT field. Okay. Just remember anything in the world is possible if you work hard towards achieving it wholeheartedly. In your case also you can definitely enter IT field and for this what you need to do is checkup some software course or some language course which is the need of the hour. This you can come to know from the local Institutions of your town which would be offering such courses. Once you complete the course you will be eligible to appear for and get the job in the software industry and then subsequently your rise in career will be dependent on your hard work and your expertise that you acquire during your work period. Best wishes to you.

MGM University is really a good university for MBA finance and other streams in Maharashtra. The MBA programme has been designed to transform the raw potential of the students so as to empower them to handle varied situations in their professional and personal lives. This is accomplished through a two-year (full time) or three-year (part-time) intensive MBA programme by scientifically nurturing cognitive, behavioural and affective domains of the students. The two-year full-time and three-year part-time MBA programmes offer the following specializations:
Financial Management. Human Resource Management. Marketing Management. Production and Operations Management. Hospital Administration. Media Management. IT & HR. Hospitality and Tourism Management. Supply Chain Management. Agri-Business Management. Information Systems. Technology Management.