What specializations are offered in MBA programme at IILM? How do they align with current industry demands?
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3 Answers
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IILM University, Gurugram, offers several specializations in its MBA programme to align with current industry demands. Some of the key specializations include:
Marketing: Focuses on digital marketing, consumer behavior, and brand management, addressing the growing importance of online presence and consumer engagement.
Finance: Covers investment analysis, risk management, and corporate finance, equipping students with skills necessary for financial decision-making in a dynamic market.
Human Resource Management: Emphasizes talent management, organizational behavior, and HR analytics, aligning with the need for effective workforce mana
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There are all the specializations of market in the university. You just have to name it, and they will make all the subjects annd resources available to you.
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IILM University offers an MBA program with several specializations that align with current industry demands:
1. Marketing: Focuses on digital strategies and analytics.
2. Finance: Covers risk management, investment, and financial analytics.
3. Human Resource Management: Emphasizes data-driven HR practices.
4. Operations and Supply Chain Management: Addresses logistics and efficiency.
5. International Business: Prepares students for global market challenges.
6. Entrepreneurship: Supports innovation and startup development.
The curriculum is designed to adapt to
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Yes!
- Excel is a must. We use it for analytics, finance assignments, and data exercises.
- SPSS is introduced in research-based subjects.
- Canva is used in marketing presentations and branding assignments.
- Power BI is introduced in some analytics electives.
These tools help a lot because companies expect BBA grads to know at least basic data and presentation tools.
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