What topics are covered in the second semester of the B.A. (Hons.) in Corporate Communication programme at IILM University?

<p>In the <strong>second semester</strong> of the <strong>B.A. (Hons.) in Corporate Communication</strong> programme at <strong>IILM University</strong>, students engage with a diverse set of courses designed to deepen their understanding of communication principles and practices. The curriculum includes:</p><ul><li><p><strong>Introduction to Corporate Communication</strong>: This course provides an overview of corporate communication, covering its role, strategies, and impact within organizations.</p></li><li><p><strong>Cultural Studies</strong>: Students explore the influence of culture on communication, examining how cultural contexts shape messages and interactions.</p></li><li><p><strong>Fundamentals of Advertising</strong>: This module introduces the basics of advertising, including its history, strategies, and the creative process involved in crafting effective advertisements.</p></li><li><p><strong>Digital Storytelling</strong>: Focusing on the art of storytelling in the digital age, this course teaches students how to create compelling narratives across various digital platforms.</p></li><li><p><strong>Elective Courses</strong>: Students choose from electives such as History, Political Science, or English, allowing them to tailor their education to specific interests and career goals.</p></li><li><p><strong>Reading Indian Regional Fiction in English</strong>: This course involves analyzing Indian regional literature translated into English, providing insights into diverse cultural narratives.</p></li><li><p><strong>Theatre, Literature, and Cinema</strong>: Students examine the interplay between these art forms, exploring how they influence and reflect societal values and communication.</p></li></ul>

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