What is the difference between mass media and mass communication?

0 29 Views | Posted 6 years ago
Asked by Dev Kathuria

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    Answered by

    Prachi Pol Making History... | Guide-Level 13

    6 years ago
    The simplest defintion: Mass Media is the collection of the means that big media outlets use to distribute their media content, so basically the different types of mass media; e. g. television broadcasting, print newspaper, radio broadcasting, and so on. Mass communication, on the other hand, is the study on how these types work, basically, thinking about how radio or TV stations communicate their content with the consumer. Clearly, these two concepts are not entirely distinct from each other. Expanding the idea
    Mass mediameans technology that is intended to reach a mass audience. It is the primary means of communication used to reach t
    ...more

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